My Blueprint Co.
How We Measure

You see exactly what
your money is doing.

Every client starts with a baseline. From there, we track the work, the movement, and the next best step. You see the same numbers we do.

Honest Baseline

Big numbers mean nothing without a starting point.

A lot of marketing sites show big numbers without showing the starting point, the work performed, or the time frame. That is not useful. MBC reports begin with the current state of the business online — the website, Google Business Profile, reviews, visibility, calls, and how people reach out.

Baseline first. Work second. Reporting after that.

What We Track

The numbers that actually matter.

Six categories. Every client. From day one.

Calls

Phone clicks, tracked numbers, and call activity when tracking is available.

Form Leads

Contact form submissions, quote requests, and missed conversion paths.

Google Business Profile

Views, actions, calls, direction requests, photos, posts, and profile completeness.

Local Visibility

Movement for important service and location searches. No ranking guarantees.

Review Velocity

Review count, rating, response patterns, and competitor comparison. How reviews move Maps rankings.

Website Actions

Button clicks, page engagement, mobile usability, and where visitors drop off.

Sample Report

What your report looks like.

This is a sample with made-up numbers so you can see the format before you spend a dollar. Your report starts from your own baseline.

SAMPLE · NOT A CLIENT
CategoryDay 1Day 90
Calls6 / mo14 / mo
Form Leads2 / mo7 / mo
GBP Views310 / mo920 / mo
Local VisibilityPage 3Page 1 movement
Review Velocity1 / mo4 / mo
Website Actions18 / mo57 / mo

Illustrative numbers for format only. Not a client result. MBC does not promise rankings, AI citations, timelines, calls, or revenue.

The 90-Day View

What a 90-day review looks like.

Three phases. One clear picture of what changed.

Day 1

Baseline

We document where the business stands before any changes are made. Website, Google profile, reviews, visibility — all of it.

Days 2–89

Work

Website fixes, content updates, Google profile improvements, review support, and tracking cleanup. One step at a time.

Day 90

Review

We compare the baseline to current signals and decide together what should happen next. No hand-waving.

Some signals move quickly. Some take longer. MBC does not promise rankings, AI citations, timelines, calls, or revenue.

Who We Work With

Exclusivity, in writing.

MBC works with owner-operated Sarasota service businesses that want a cleaner website, better tracking, and a clearer online presence. On Growth agreements, exclusivity is written into the contract – one client per trade, per market, while the agreement is active. If the fit is right, your project can become a published case study, with your approval.

Common Questions

Things people ask.

No. Nobody who is being straight with you can guarantee rankings, AI citations, calls, or revenue. MBC guarantees the work agreed to, clear reporting, and honest next steps.

No. This is one of the most common worries, especially after years of building up rankings. The key thing to know is that your SEO lives with your domain, not your old design. MBC keeps your same domain, carries over your existing page content and titles, and points every web address Google already ranks to the matching page on the new site. You keep the authority you have built — the rebuild simply puts a cleaner, faster site on the foundation Google already trusts.

That is completely normal. The first step is getting the baseline and tracking cleaned up so that every decision going forward is based on real data, not guesswork.

Only with your approval. Client reporting can stay private unless both sides agree to publish a case study. You are in control of what gets shared.

Start Here

Start with the baseline.

Send the site. MBC will review the current online presence and show the clearest next step — no commitment required.